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WHY WE DO WHAT WE DO

We want to make the "made in Pakistan" label synonymous with responsible management, quality manufacturing and superior service. We want to help our users improve the quality of their lives.

HOW WE WILL GET THERE

We aim to achieve our goals by understanding our customer's needs, expanding our reach, entering new product categories and pursuing efficiency to give our partners better value than what they've been accustomed to.

WHERE WE WANT TO BE

We aspire to be the partner of choice for paint shops in Pakistan and all our customers wherever they may be. We want to be a Pakistani brand with a global reach.